In 1972 the old optical lens manufacturer Yamamoto Kogaku launched the eyewear brand Eyevan. All processes, planning, original designing and manufacturing were done in Japan and the brand grew popular amongst the younger generation of Japanese students and artists. Then in 1985 the brand was successfully launched in the United States, gaining acclaim for its styles as well as its craftsmanship. In 2013 the brand was re-launched, now called Eyevan 7285, with this number paying tribute to the two pivotal years in the brand's history. Today, all designing and production is still made in Japan.